A “Privacy Policy” commonly refers to what is technically a business’ “Privacy Statement” or “Privacy Notice”. The policy is made up of the internal and external protocols, rules, guidelines and steps that a business takes regarding the collection, use, storage and destruction of personally identifying information (PII) and non-personal (aka. “technical”) information. Businesses put a […]
If your business relies on insights from reviews, comments or other aggregated data, chances are that you are tempted to engage in a little (or a lot of) web scraping. Web scraping is essentially conducting automatic data extraction from one website, for use by a different party. It’s sometimes referred to as “web harvesting” or […]
What is COPPA? In today’s cyber world, security and privacy concerns are paramount. This rings especially true for parents seeking to safeguard their child’s online identity. Lawmakers addressed parents’ concerns by creating the Children’s Online Privacy Protection Act of 1998 (“COPPA”). Enforced by the Federal Trade Commission (FTC), COPPA applies to websites and “online services” […]
Many of us know that we should keep our private lives relatively separate from our work lives. However, this isn’t just a recommendation. It may very well serve as a precaution. As social media’s prevalence grows, businesses have become more and more active online, leading to a host of various legal and business concerns. The […]
Recently the FTC issued a warning letter to Cole Haan for a hashtag contest they were promoting on Pinterest, Contestants had to create a Pinterest board and post five pictures of Cole Haan shoes, pictures of places where they love to wander, and tag each photo with #WanderingSole, in order to win $1000 shopping money at Cole […]
Are you thinking about running a social media contest to engage your users and help your business stand out? We’re sharing our top ten things to think about to run a successful social media contest and create a positive experience in the process. What Kind of Competition are you Running? We start by noting the […]
The balance between managing your company’s interest and maintaining the integrity of your user’s intellectual property CAN and SHOULD be a SYMBIOTIC relationship. Social Media Campaigns, sweepstakes, and crowd sourcing are great ways to solicit ideas, inspire innovation, produce relevant videos, photographs, and testimonials, build user engagement, and cultivate your brand. However, high profile companies, […]
Terms of Use that users consent to by just using the site— Seems rather one sided doesn’t it? Maybe that is why there is so much distrust of sites like instagram and other social sites. Is there a better way to approach this so that Users trust my service? and don’t mind ‘consenting’? Our answer […]