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Blurred Lines: “Dumb Starbucks” Reopens the Fair Use vs. Trademark Infringement Debate

Dumb Starbucks, the Los Feliz, CA, pseudo-coffee shop with the look and feel of the ubiquitous Seattle-based Starbucks Corporation has reopened discussion as to what constitute Read more....

Super Game, Big Bowl: The No Fun League’s Aggressive Stance on IP Protection

If you haven’t shelled out at least $1 million in a sponsorship deal with the NFL, what will you call what you watch on Sunday? The NFL owns at least eight trademarks (includ Read more....

‘Pinterested’ in Registering Your Trademark? Do it Sooner Rather than Later

Businesses everywhere stood up and took notice when the European Commission’s Office for Harmonization of the Internal Market (OHIM) recently rejected “in its entirety” P Read more....

Doissant, Cronut, and Doughssant – Your Guide to the Trademark Likelihood of Confusion Standard

By Megan Wargacki: Doissant. Cronut. Doughssant. These are variations on a croissant-donut hybrid. The Cronut is sold in New York, the Doughssant is sold in Ohio, and the Doiss Read more....

Delaware passes into law the Public Benefits Corporation

  Great news for Social Innovators! Delaware has passed into law the formation of Public Benefits Corporation and the forms are up and running as of August 1, 2013. The pu Read more....

Advertisements and Social Media – A Dangerous Mixture If You Don’t Know Some Basic Rules

By Megan Wargacki: Globally, 46% of online consumers use social media when making a purchase decision.[1] So, if your business isn’t advertising on social media, it probably Read more....

Protecting Your Business Against Trade Secret Theft

By Megan Wargacki: Economic espionage, cybercrime and trade secret theft against U.S. businesses has doubled in the last seven years from 1988-199, doubled again in the nine ye Read more....

Planning for Best Practices in Merchandising, Amazon Averts Trademark Infringement

Could Coca-Cola sue a diner for offering Pepsi to customers who requested Coke? Clearly not, according to a California federal court that didn’t find any problem with Ama Read more....

Responsible User Generated Content Management

The balance between managing your company’s interest and maintaining the integrity of your user’s intellectual property CAN and SHOULD be a SYMBIOTIC relationship. Read more....

Building User Trust through Transparent Terms of Use

Terms of Use that users consent to by just using the site— Seems rather one sided doesn’t it? Maybe that is why there is so much distrust of sites like instagram an Read more....